LEAFS LINGO
DUOLINGO – Young Ones 2024

Idea

Since the average plant parent has killed 7 plants in their home, we encourage them to talk to their plant because it’s known to make them feel better. But how can the plants understand them when they’re not speaking the same language? Well, that’s why we want plant parents to use Duolingo to learn their plants native language, so they can receive their parents love correctly.

Isa Landström (AD), Matilda Persson (CW)

We collaborated with the targets group favourite app.

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